Sega considering $70 price tag for new games

SEGA Sammy's CEO, Haruki Satomi, and CFO, Koichi Fukazawa, recently discussed the company's future plans during a Q&A session.

One topic addressed was the possibility of SEGA raising game prices in line with industry trends.

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[{"selector":"#anim-a2a7fa4d-153d-45b8-91e6-57f32df306e6 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate(-1.0658141036401503e-14%, 0%) scale(1.5)","translate(0%, 0%) scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] However, in the past year, titles priced at $69.99 have started to appear in the market.

[{"selector":"#anim-a0e0cbf9-62eb-482f-aba7-b45344c40bc9 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate(-1.0658141036401503e-14%, 0%) scale(1.5)","translate(0%, 0%) scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] SEGA expressed its intention to review game prices that they believe should be adjusted to align with these industry changes.

[{"selector":"#anim-4357a07a-68c7-4730-b8cc-2ecdf7405599 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(-42.35308624653596%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] Take-Two Interactive set the trend in 2020 by raising the price of NBA 2K21 to $70.

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[{"selector":"#anim-3d136c95-ba52-4f82-b7dc-4de503c00985 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(-29.842144400143027%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] It is speculated that SEGA's upcoming Sonic title may also see a price adjustment following the success of their recent release, Sonic Frontiers.